Our team

Handpicked for excellence, the team at Sonoa Health® is dedicated to a healthier future

Leadership

Dedicated to nurturing the leaders of tomorrow

Our leadership team is energetic, resourceful, and above all, entrepreneurial. They are brave thinkers, dedicated to empowering everyone in the business to find their voice, and contribute equally.

Bob Biddle

FOUNDER & CEO

MBA (Melb), FCPHR, FAIDH, AFACHSM

Dr Piraveen Pirakalathanan

MEDICAL DIRECTOR

MBBS, FRACMA, MPH, MBA, BMedSc, PGDip(Anatomy), GAICD

Tom Palmieri

FINANCE DIRECTOR

CPA BCom (Accounting & Finance)

Richard Bailey

CREATIVE DIRECTOR

Anna Gilbert

MARKETING DIRECTOR

BBus (Marketing), BA (Communications & Media Studies)

Medical Advisory Board 

Our platform and content have been produced with the support of an eminent foundational Medical Advisory Board.

Each professor has received an Order of Australia for their contribution to medicine and is a recognised leader both locally and internationally. Sonoa Health® is committed to bringing their invaluable knowledge to everyone.

Professor Leon Piterman AM

CHAIRMAN MEDICAL ADVISORY BOARD

MBBS (HONS), MD, MMed, MEdSt, MRCP (UK), FRCP (Edin), FRACGP

Professor Gab Kovacs AM

MEMBER MEDICAL ADVISORY BOARD

MBBS (HONS), MD, FRCOG, FRANZCOG, CREI, FAICD, Cert. Mgt.

Professor John Murtagh AO

MEMBER MEDICAL ADVISORY BOARD

BSc, BEd, MBBS, MD, FRACGP, DipObst (RCOG)

Professor Hatem Salem AM

MEMBER MEDICAL ADVISORY BOARD

MD, FRACP, FRCPA

Professor Ian Meredith AM

MEMBER MEDICAL ADVISORY BOARD

BSc (Hons), MBBS (Hons), PhD, FRACP, FACC, FCSANZ, FAHA, FSCAI, FAPSIC

Professor Geoffrey Metz AM

MEMBER MEDICAL ADVISORY BOARD

MBBS (Hons), MD, FRACP, FRCP (UK)

Professor Henry Burger AO

MEMBER MEDICAL ADVISORY BOARD

FAA, MBBS, MD, FRCP, FRACP, FCP (SA), FRCOG, FRANZCOG, Hon.Doct (Liege, Belgium), LL.D (h.c. Monash)

About Sonoa Health®

Sonoa Health® is an Australian-owned company that specialises in finding innovative digital solutions that will improve:

  • Productivity
  • Cost-efficiency
  • Accessibility
  • Quality of care
  • Population health

 

Over the past ten years, Sonoa Health® has established world-class research and development capabilities in health promotion and disease prevention, with an Australian-based multidisciplinary team of 100+ professionals including doctors, scientists, content creators, engineers, and quality assurance specialists. All backed by some of Australia’s most-eminent doctors, who serve on its Medical Advisory Board.

The team confirmed early on that only digital could satisfy the needs of all stakeholders (consumers, providers, business and government) by interconnecting each group’s interests with the protective power of prevention, participation, personalisation and sound population health management.

Success meant finding new ways to collect and analyse data, personalise information, automate preventive care, improve health literacy and activate engagement.
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